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Cultural Fashion: Transform the Fashion Industry From Villain to Hero | Monica Boța-Moisin | TEDxTUM

113 ratings | 3549 views
What do the fashion designer Tom Ford, the singer Adele, the country of Romania and a lawyer have in common? The use of ethnic designs in the fashion industry raises issues of plagiarism and cultural misappropriation. Can big fashion houses simply copy traditional clothing designs, trademark these designs, and therefore legally protect the copied design? Monica challenges the cultural sustainability of this kind of behavior and proposes new ways for how the fashion industry can become the ambassador of traditional garments instead of the villain in this story. Monica Boța-Moisin is an unconventional lawyer. She is the promoter of a legislative initiative in Romania protecting the traditional Romanian blouse, Romanian designs and traditional cultural expressions. Monica has pioneered the terms ‘cultural intellectual property’ and ‘traditional identity design’ within Romanian academia. Currently in Berlin, Monica is focusing on textile management in fashion and fashion law, and inspired by her travels, writes a blog on textile stories and traditional designs aimed at generating cultural sustainability projects. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx
Category: Общество
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Text Comments (6)
Chris Zablocki (3 months ago)
Not that important. The marketing scheme ends now.
EHSAN MIRSADEGHI (4 months ago)
Dear friend, First of all, I should mention that these patterns and forms are not limited to any specific area. Your claim remined me of the time of Soviet Union, when the color Red, which is one of the 3 main colors obviously, counted down to be possessed by the Comunist party! as a designer, I should remind you that you cant possess general forms and geometric patterns, colors and things like that. These belong to all the world. There is also some other important thing to mention: generally, in the field of design, if you change a design to about 30% , it can be considered as a new one. That won't be a COPY any more. Thank you.
Cesar Ocampo (6 months ago)
De Rien on the swavy way.
Cera M. (1 year ago)
Viel Erfolg weiterhin!
Ceyda Erten (1 year ago)
Fascinating talk on a very important topic. Thank you for explaining it so clearly!
anyameryam (1 year ago)
Congratulations, dear Mona!

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