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The Congo Dandies: living in poverty and spending a fortune to look like a million dollars

67160 ratings | 8723736 views
“La Sape” is a unique movement based in Congo that unites fashion-conscious men who are ready to splurge money they don’t really have on designer clothes. Dressing in stark contrast with their surroundings, these elegant ambiance-makers become true local celebrities… but this fame comes at a price. The Republic of the Congo in Central Africa can’t boast of high standards of living. Yet, there are men here who are prepared to spend a fortune on designer suits. They call themselves “sapeurs” – members of the “La Sape” movement. “La Sape” comes from French and stands for “The Society of Ambiance-Makers and Elegant People”. For its adherents, it’s all about style and elegance, the right combination of colours and textures, brand-names and the highest quality materials. They derive true joy from showing off their attire on the streets of Brazzaville – the country’s capital and the centre of the “La Sape” movement. Walking down dusty streets lined with clay houses, they turn heads and feel like kings. And there’s no price they won’t pay for this. In fact, behind the image of success these dandies project, there are often stories of significant financial troubles caused by their extravagant hobby. To afford the price tag of their designer clothes, “sapeurs” have to save, borrow and even steal money, sometimes bringing ruin to their families. But even the grim consequences of their indulgent dressing habits often don’t stop “sapeurs” from spending money they don’t really have. They are in constant competition with each other and investing in their image is more important to them than improving their living conditions. Dressing smartly becomes a true addiction that is very hard to conquer. However, some “sapeurs” do strive to find a balance between looking chic and being reasonable with their spending. They insist that the “La Sape” movement isn’t about designer suits but rather developing impeccable taste. They make an emphasis on learning to dress well but within one’s means. This way, style and elegance will demand fewer sacrifices from their devotees and will be accessible to more sophisticated men. SUBSCRIBE TO RTD Channel to get documentaries firsthand! http://bit.ly/1MgFbVy FOLLOW US RTD WEBSITE: https://RTD.rt.com/ RTD ON TWITTER: http://twitter.com/RT_DOC RTD ON FACEBOOK: http://www.facebook.com/RTDocumentary RTD ON DAILYMOTION http://www.dailymotion.com/rt_doc RTD ON INSTAGRAM http://instagram.com/rt_documentary/ RTD LIVE https://rtd.rt.com/on-air/
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Text Comments (39806)
Mamad OU (10 minutes ago)
Ton honneur saurait été de penser à l'avenir de tes enfants payer ta parcelle plutôt que de rester ici à saper dans la poussière.payer ta parcelle si t'as pas de couille pour construire ta maison tes enfants le feront idiot
Eldridge Derring (2 hours ago)
5:28 Peep the fat, pineapple-headed, poorly dressed "dandy" wind up & throw a kick at that dog for being in his way... as the impoverished children move rubble out of their path. Making a documentary about these bozos?? You want the world to think that this is what an African man should aspire to be? 😂
I-AM-Xenu (3 hours ago)
3:33 he looks like one of those statues that holds the lantern at the end of driveways
myster. E Jones (4 hours ago)
A pair of shoes, or a plot of land. Same price! I'd rather be a Barefoot Land Owner! ☺
Kitten Stomper (4 hours ago)
This looks like recorded in Calabria
David B (6 hours ago)
Niggas look queer AF
ZamSEG (6 hours ago)
different type of madness or mental illness???
shikai naara (10 hours ago)
Bien habillé mais frigo vide
Doni Shawn (19 hours ago)
Man wtf did I just watch. Shoes over land. Bruh
hancmd16 (23 hours ago)
Spend money to look like King Shit of Turd Mountain.
Jean (23 hours ago)
Embarrassing ...
WINSTON MOSCOW (1 day ago)
Yea..walking out of a hut in a suit doesnt make you look richer..
Aidan Cox (1 day ago)
Africa is hilarious.
Ryne Agheilim (1 day ago)
Wow, these people are like "Look at that guy wearing an orange tux! All hail to the god of tux!!" Just because he's wearing an orange tux?
INFO MUTT (1 day ago)
All of the people shown in this video are dressed up TRASH.
Morina Hayes (1 day ago)
one word DISGUSTING THIEVES
Egi Syahban (1 day ago)
he thought he's famous football African player who ever played in Champions League
david w (1 day ago)
No wonder with this kind of mentality almost the whole continent lived besides mudflats and desert plains with no end in sight for any improving of quality of life in the near and far future.
James Bond (1 day ago)
Wow cant believe it , first time I've seen this selfish stupidity , wasting money on clothes to draw attention whiles your family home struggling ???? Oh nice , very touching mister sapeur or what ever u call your self, long live my friend
James Bond (1 day ago)
Dammmm some of these guys have clothing looks like its worth more than their house !!!
TOPP4 (2 days ago)
4:59 wtf is he lookin at?
WARDOGS Droops (2 days ago)
BUFFOONERY
Chirag Parmar (2 days ago)
Dressed like a JOKERS. Instead of spending money on clothes, help a needy person.
Inspired by love (2 days ago)
Looking real fine......................... ..............in stolen goods🙄
Audairevonetta (2 days ago)
I dont know why you people are so impressed. French is the second most spoken language in Africa. 1st is Arabic which I myself speak.
Tea 1 (2 days ago)
Uh... ... ... what is this...?
Wk Skyhugo (2 days ago)
17:52 they are actually cultivating pineapples not bananas this video is misleading /!\
Farrell Mark shera (2 days ago)
Hahahahahahhaahhahahahahaahhahahaahahahahahahahahhaahahahahhaahha
krystal williams (2 days ago)
Smh. Sad
Steve Murathe (2 days ago)
Am Kenyan and even by African standards this is dumb af
IZTY Channel (2 days ago)
Hahahaha siga nu heuheuh da cak aingmah teu kudu 😁😁😁
Nicolene Thomas (2 days ago)
Poverty on poverty slay king congo nonsenss
garrett Fleming (3 days ago)
That orange suit is pretty lit though. I’d rock it on the way to a snow owl benefit for sure...
paul Asian Way (3 days ago)
It's high time I need a suit
nefesh records (3 days ago)
Just another poser. Man, how much I hate this fucked up world.
Veni Vidi Vici (3 days ago)
So let me get this straight, they have all that money yet be greedy and spend it on their own instead of improving the community.
mike yohanna (3 days ago)
Black people in the hood in America do the same shit.. whole lot of clothes and no where to live.. project shit for real tho... 🤔🤭
Rawad Eldahouk (3 days ago)
🤦🏻‍♂️🤦🏻‍♂️🤦🏻‍♂️🤦🏻‍♂️🤦🏻‍♂️🤦🏻‍♂️🤦🏻‍♂️🤦🏻‍♂️🤦🏻‍♂️🤦🏻‍♂️🤦🏻‍♂️🤦🏻‍♂️🤦🏻‍♂️🤦🏻‍♂️🤦🏻‍♂️
Porky Studios (3 days ago)
This what happens If you are already dressed but Mom doesn't let you go😂😂
sergioreinert (4 days ago)
“Anyone who lives within their means suffers from a lack of imagination.” – Oscar Wilde
Gewglesux (4 days ago)
Didn’t see one Rolex and those shoes Are expensive
BANG sat (4 days ago)
Njir kok nyasar ke situ ya orang papua saudara setanah air 😲😲😲
Aldo a.s. (4 days ago)
Clown
JK (4 days ago)
Is the one @ 12:55 retarded?
TheRedOranda (4 days ago)
They dressed better than I did during my high school prom...I'll give them that😂
John Mar (4 days ago)
fuck materialism and ego
Sean dagod (4 days ago)
HE SAID FOR HIS DIGNITY AND SELF ESTEEM HE SAVED FOR 2YRS AND BROUGHT A PAIR OF SHOES! SOUNDS LIKE A BLACK AMERICAN TO ME?
Landon S. (4 days ago)
Reminds me of most clowns here in the States from impoverished neighborhoods
Narayan Bhamidipati (4 days ago)
Clowns!
kent neumann (4 days ago)
They should just abbreviate it and call themselves SAPS. I remember when the clothes I wore were worth more than my car. I don't own a car anymore. Or clothes.
Blue Blaze (4 days ago)
the contrast btwn poor n stupid...i cant
Blue Blaze (4 days ago)
Sad
Ava Rodriguez (4 days ago)
His most likely an online scammer
B.M.F F (5 days ago)
It’s like wearing a suit with only 5-10 dollars on you
H Rop (5 days ago)
So the cringe people that use "branded" thing came up with this idea lol
Joe D (5 days ago)
flava flav!
Anyone go to Weston shoes site to see how much they cost?.
Kenny Albert (5 days ago)
You can even banter on this video that delicate fucks get triggered for someone that probably doesn’t give a shit what we have to say
Dr Inchinati (5 days ago)
You can buy nice clothes but you can't buy class.
JK (5 days ago)
@ 10:04. Lol. Stops to clean shoes on a PILE OF FUCKING TRASH.. lol
The English Gentleman (5 days ago)
Gotta love all these people saying "why are you spending so much on clothes?" when they'd happily spend a load of money on a pair of trainers or a slightly thinner smartphone.
John John (5 days ago)
*They are poor because of French government*
Safey Smith (5 days ago)
Pretending to be wealthy seems so ridiculous to me.
Troller Coaster (5 days ago)
Tipical mumble rappers mentality
Bry the Hawaii guy (5 days ago)
I'm a classic man, u can be mean when u look this clean, in a classic man, calling on me like a young O.G. in a classic man, your needs get met, by the street, elegant old fashioned man, yeah baby in a classic man
One Mic (5 days ago)
Their barbaric mentality is part of the evidence why Africans don't own Africa
Corporation Ben (6 days ago)
On ne parle que l'anglais ici OK bye
Zak St (6 days ago)
Crazy world
alex B. (6 days ago)
Most people don't get that there are two countries of Congo !!
Nicolene Thomas (2 days ago)
Congo brazavil and Congo Zaire
Michael Pinto (6 days ago)
Hahaha!
One of them (6 days ago)
But are they gangster or what?
Siphamandla Cele (6 days ago)
This is not by coincidence but by design.this behavior is all over Africa and impacts other africans in the Diaspora.
Danial Rafiqi (6 days ago)
Ah Severin! You are a walking meme!
Danial Rafiqi (6 days ago)
But youre black. You have already stand out from the crowd lol
Cole Czecho (6 days ago)
Danial Rafiqi the correct term is African American
Arthur Morgan (6 days ago)
Are all those blacks being oppressed by the rich black man.
Apis Udin (7 days ago)
Am I only one saw Mark Angel uncle here?
Oleg Djakonu (7 days ago)
5:28 what a nice people.....fat fool
Jjmonry Jjmonry (7 days ago)
He came out of a hut dressed like that
TrumpCat (7 days ago)
These dude dress better than I do , wtf ? ........ they got some swag too
Putri Adini (7 days ago)
It must be so hot and sweaty wearing these suits. Damn!
angela Parker (7 days ago)
My people
Shady Gaming (7 days ago)
do these people know that they're a joke? also we all have these people in ou r neighberhoods
Ok Man (8 days ago)
Odd but not surprising
愛Reussian (8 days ago)
No one did that to me when I bought new sockets 😢
Dwi Sunaryati (8 days ago)
I really don't understand how they can do it. That's out of my logic
Max Jones (8 days ago)
Lol this shit is insane
Nandorary Saptenly (8 days ago)
The craziest part is that this is real....
Maryline Mukanda (8 days ago)
Des soba soba(imbeciles)tu preferes acheter des chaussures au lieu d acheter une maison.La honte!Un jour tu mangeras du sable0
Maryline Mukanda (8 days ago)
Des soba soba(imbeciles)tu preferes acheter des chaussures au lieu d acheter une maison.La honte!Un jour tu mangeras du sable
Asep Saepudin (8 days ago)
Gaya nya kece bingit..kya thn 70an.ha...mantap
andy10515 (8 days ago)
Wow I cannot wrap my head around understanding why they spend this money to buy clothes that only the poor will see. I will never spend 1000 dollars on shoes to walk in those streets and buy clothes to live in the poorest place it makes no sense to me .
KrOsS Zant (8 days ago)
Damn, Africans Flexing. And They Do It Better Than Americans Brb ima go buy a Giorgio Armani Suit.
KAPOVELLI THAPIMP (8 days ago)
Three layers of clothing under an African sun...NIGGA PLEASE!
Valerie Marie (8 days ago)
Trying to look fly while surrounded by flies.
yoga rifaldi (8 days ago)
every Negro is still same in the world😂😂lmfao
Jake Warren (8 days ago)
1:14 how it feels when you're fresh out of uni and you're the first of your friends to get a minimum wage job.
Fahad Naushad (9 days ago)
That man can Fly !
Kenneth Koo (9 days ago)
Everyone talking smack about the congo dandies but I feel bad for the ones who were born there. Born into such poverty where they will probably be stuck there without any education or medication for the rest of their lives. Everytime I complain about my situation, I think of these people and feel thankful but also guilty.. There's not much I can do as I'm just a student now but I hope to contribute something to them in the future
Minachii Chann (9 days ago)
won a lottery but clothes instead of land and ended up nothing 😂😂noob
4:42...that jacket is too small my mate.
Nima Scolari (9 days ago)
Bunch of selfish, deluded, materialistic satanic minions.

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