Pure London February 2012 - Kat Von D speaks to Marie Davies from Drapers about the launch of her new fashion ranges in the UK

Ewa I Walla catwalk scene from Pure London August 2012. For more information about visiting Pure London please visit www.purelondon.com

YaYa catwalk scene from Pure London August 2012. For more information about visiting Pure London please visit www.purelondon.com

View the show highlights and exhibitors' thoughts from Pure London August 2012. Exhibiting at Pure London is a unique opportunity to place fashion brands in front of high-end buyers in a dynamic setting. For more information about taking a stand please visit www.purelondon.com

Come to Pure London on February 14-16 2016 and meet the Turkish brands at the show, visit http://www.purelondon.com/Content/istanbul-fashion to find out more. Hikmet Unal, CEO of Istanbul-based brand Setre Tekstil shares his story of how he has taken his company global. He discusses: - How Istanbul's culture of fast fashion and diverse style has been the cornerstone of his unique brand identity. - How he has used Istanbul as a strategic hub to distribute his clothing line around the world. - Why he has considered Pure London an essential part of his international event calendar for the past 5 years.

Come to Pure London on February 14-16 2016 and meet the Turkish brands at the show, visit http://www.purelondon.com/Content/istanbul-fashion to find out more. Caner Kuzu, Co-Owner of Turkish brand Vienna Collection talks about his determination to continue growing his brand globally. He discusses: - How fashion is historically engrained into Istanbul's culture - How to inject innovation into an established brand - His expansion plan for growth through new export destinations - Why they have chosen Pure London as their first trade exhibition outside of Turkey

She relaunched Cosmopolitan with the millennial woman in mind. Farrah Storr shares key pointers about networking and expresses the important role independent designers and labels play in the fashion industry. See her speak live at Pure London Feb 11th: https://www.purelondon.com/why-visit-pure-london/keynote-farrah-storr#/

Pure London is the UK’s most dynamic fashion & footwear gathering, where over 800 brands, emerging designers & market-leading labels. Get ready for a journey of inspiration with catwalks, trends and retail insights.

From the buzz our show carries to the calibre of the designers we feature, to the next new trends and industry know-how we impart, see for yourself why we’re the UK’s most unmissable fashion retail event. Learn more at purelondon.com Discover us on Instagram: instagram.com/purelondonshow Follow us on Facebook: facebook.com/purelondon

We met Pam Hogg at her fabulous studios in Hackney Wick, to talk about fashion sheep, design process and a perfect Venice phone call.

Watch the highlights so far from the first day at Pure London February 2018

In case you needed more reasons to visit, hear buyers and designers talk about why Pure London is such an important destination for them and the comfort it brings having everything you need under one roof.

New and exclusive – Pure London gets exclusive video interview with the much anticipated Alexandra Shulman OBE, Editor in Chief, British Vogue before her keynote address at Pure London. Sunday 12th Feb, 15:20pm – 15:50pm

Kompanero shares their experience of exhibiting at Pure London. Learn more at purelondon.com.

Kat Von D displays her clothing range in a catwalk scene at Pure London February 2012. For more information about visiting Pure London please visit www.purelondon.com

Angels Never Die catwalk scene from Pure London February 2012. For more information about visiting Pure London please visit www.purelondon.com

Watch our highlight video of our catwalk at Pure London AW 17/18. Learn more at www.purelondon.com. Main Catwalk 3

Established over 60 years ago in the heart of the textile industry, Skope offers not only stunning formal menswear attire they display decades of experience in the menswear industry. Visit Skope this season at Pure London.

Dramatic and daring, watch our remastered AW16 Pure London catwalk

Cheap Monday share their experience of exhibiting at Pure London. Learn more at www.purelondon.com

Come to Pure London on February 14-16 2016 and meet the Turkish brands at the show, visit http://www.purelondon.com/Content/istanbul-fashion to find out more Selçuk Gürışık and Ali Alev, founders of Turkish brand Selcuki & Ali, part of the Suteks Group talk about how Istanbul's culture helped shape their brand's products and core values. They discuss: - How the spontaneity of Istanbul is reflected in their products and ideology. - The importance of maintaining cultural identity whilst keeping your brand fresh and relevant. - Why they have chosen Pure London as their first international trade event to grow their business.

This video features the dynamic and thriving Turkish fashion brands of Istanbul soon to showcase at Pure London. Preview their unique designs, inspired by the country’s east meets west culture and destined to bring a point of difference to your collection.

The Pretty Dress Company catwalk scene from Pure London August 2012. For more information about visiting Pure London please visit www.purelondon.com

What’s the secret of a great supplier? DK Company’s Sales Director, Kim Kristensen takes us through DK Company’s ‘Blooming Concept’ to create valuable relationships with retailers across their brand portfolio: b.young, Fransa, Cream, Soaked In Luxury, ICHI, InWear and Part Two.

Meet Emily Evans, founder of the sustainable brand Zola Amour. Being both biodegradable and handmade in the UK, Zola Amour is all about creating a strong staple wardrobe that include classic, timeless and ethical pieces - so body, mind and earth can all feel good. See them at Pure London 22-24th July. Meet more of our brands here: https://www.purelondon.com/why-visit-pure-london/behind-the-brands

Our next #PureHangout is with Sheerluxe as they will be discussing the effect of creating awareness of your brand online using publishers, content, bloggers, discounting and how to create great content

The TV presenter and style guru gives her unmissable tips to adapting trends for different age groups.

Whilst at university, Sarah Watkinson-Yull became known as “Chief Troublemaker” when she started Yull Shoes in 2011 with funding from the Prince’s Trust. In her words, she was as stubborn as they come – in our words, she had a fierce determination to succeed. Setting up manufacturing in the UK, she has managed to create one of only independent shoe brands that manufacture high heels in Britain. Go Sarah! Hear how some of our favourite places in London, like Green Park and Primrose Hill, have made their way into this season’s collection! Watch the Yull Shoes story.

Starting off by making clothes as a hobby to selling their collections on Portobello Market, Emily and Fin have worked together since the 90s. Whilst Emily is into bold colours, Fin is a true lover of clean-cut tailoring, which means they complement each other perfectly. This season is inspired by the circus and features everything from tiger prints to a quirky popcorn pattern. Hear them tell their passionate story about how it all began.

Punky Fish on the catwalk at Pure London August 2011 To find more information about Pure London please visit http://www.purelondon.com

Hear Cinar Isik tell the story about how Turkish shoe manufacturer Bub Shoes decided to exhibit at Pure Origin and why it's the place to be to meet with new and up-and-coming brands and businesses.

Connecting the entire fashion supply chain together, Pure Origin opened its doors at the Pure London AW18/19 show. Inviting manufacturers and fabric suppliers from all over the world, Pure Origin made it possible to link key designers and brands with the international market in the most cost-effective and time-saving way.

Banana blue catwalk scene from Pure London August 2012. For more information about visiting Pure London please visit www.purelondon.com

New to Pure London - The Pure Body Catwalk! Showcasing next season's designer lingerie, shapewear and swimwear from new section "Pure Body".

Lauren Vidal catwalk scene from Pure London August 2012. For more information about visiting Pure London please visit www.purelondon.com

Forever Unique catwalk scene from Pure London February 2012. For more information about visiting Pure London please visit www.purelondon.com

Design-led and London based, Iggy & Burt’s inspiration not only comes from the city’s vibrancy but also the English countryside, fusing the traditional with the contemporary for their first range. Register for Pure London and come and meet this incredible brand!

"Fashion is not just about dressing the body but also the soul," is the motto of this vivid and innovative brand from South Korea, which started almost 40 years ago. Discover Choiboko at Pure London. Find out more at http://www.purelondon.com/Exhibitor/Choiboko-1

Sarah Pacini catwalk scene from Pure London August 2012. For more information about visiting Pure London please visit www.purelondon.com

Welcome to Pure Origin, your number one destination to meet with manufacturers and fabric suppliers from all over the world. Held alongside Pure London, Pure Origin connects the entire fashion supply chain together and is the only show in the UK to do so. From UK to Europe to Asia and Africa – meeting with the whole world has never been easier. Learn more at purelondon.com/origin

Rajby Textiles Limited from Pakistan are manufacturers and exporters of denim fabric. Hear them talk about their offerings and why the UK market plays an important role in their trading.

Discover the potential of Turkey including new brands and new opportunities all at Pure London. Check out the brands online: http://www.purelondon.com/Content/Pure-London-Lookbooks